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Poland · Eastern Europe · Since 1993

Fashion agency for a market that waits.

We are the exclusive representative for Poland of Karl Lagerfeld Men, Hechter Paris and Van Laack — building brands with the retailers who actually move them.

1993Founded
03Houses
PLExclusive
Scroll right Warszawa --:--  ·  Timișoara --:--
Fashionemotions — fashion agency for Poland and Eastern Europe hero-fashionemotions.jpg
Est. 1993PL / EE
Who we are

Est. 1993 — Germany

Fashionemotions became a premier fashion agency for Eastern Europe — and a business-consulting partner to fashion retail and manufacturing.

Thirty-plus years in the same discipline: choosing the right house for the right market, and then doing the unglamorous work — sell-in, sell-through, service, repeat.

The roster
In numbers

Track record

1993
Year founded
30+
Years in the market
3
Houses represented
2
Markets — PL & Eastern Europe
The roster

Current brands

Exclusive representation for the Polish market. Each house gets its own team, its own calendar, its own retail plan.

Chapter 01
01

Menswear

Karl Lagerfeld Men

A house built on a silhouette and a point of view. For the Polish market we run the full menswear line — Earth, Fire and Air — from showroom appointment to reorder.

Segment
Designer menswear
Lines
Earth · Fire · Air
Territory
Poland — exclusive
Karl Lagerfeld Men campaign look Karl
Lagerfeld
kl-campaign-01.jpg
Campaign01 / 03
Karl Lagerfeld Men tailoring detail Tailoringkl-detail-01.jpg
Detail02 / 03
Karl Lagerfeld Men campaign This Is Mekl-campaign-02.jpg
Campaign03 / 03
Chapter 02
02

Now introducing — SS26

Hechter Paris

Since 1962, Daniel Hechter has brought affordable Parisian luxury to the street. In 1973 the same hand drew Paris Saint-Germain's blue, white and red kit — a tricolour that never left the brand.

Founded
Paris, 1962
Heritage
PSG kit, 1973
Season
Spring / Summer 2026
Hechter Paris SS26 campaign look SS26hp-ss26-campaign-01.jpg
SS26 Campaign01 / 03
Hechter Paris sport heritage — the PSG tricolour Since PSG
1973
hp-trecolore-soccer.jpg
Heritage — the Hechter shirt02 / 03
Hechter Paris showroom Showroomhp-showroom-11.jpg
Showroom03 / 03
#hechtertogether

Lookbook

Spring Summer 2026

Four looks from the season we are opening for the Polish market right now.

SS26 look 01 Look 01editorial-01.jpg
Look 01SS26
SS26 look 02 Look 02editorial-02.jpg
Look 02SS26
SS26 fabric detail Detaileditorial-03.jpg
Detail — tricoloreSS26
SS26 campaign Feel Hechtereditorial-04.jpg
CampaignSS26
Chapter 03
03

Shirtmakers since 1881

Van Laack

One product, perfected for more than 140 years. Quality is timeless — and it is also the easiest thing in the world to sell to a buyer who knows fabric.

Founded
1881
Discipline
Shirts & blouses
Territory
Poland — exclusive
Van Laack shirt fabric detail Cloth
& Cut
vl-shirt-detail-01.jpg
Cloth & cut01 / 02
Van Laack campaign Quality is
Timeless
vl-campaign-01.jpg
Campaign02 / 02
What we do

What we do

Six disciplines, one territory

01

Exclusive distribution

Full territory representation: sell-in, order management, credit, delivery and after-sales in one hand.

02

Showroom & order days

Seasonal appointments with the collection physically present, merchandised and priced for the market.

03

Retail & key account

Boutiques, chains and department stores — a network that took three decades to build, not three seasons.

04

Business consulting

Market entry, price architecture, assortment and distribution strategy for fashion retail and manufacturing.

05

Brand & communication

Campaign adaptation, retail visual guidelines, local content and press support for each house we carry.

06

Sell-through reporting

Honest numbers back to the house every week — the only basis on which the next buy gets better.

The season

How it runs

The season, end to end

Six steps, every season, for thirty years. This loop is why a house hands us a territory and stops worrying about it.

Pre-season preview 01rail-01.jpg
01

Pre-season preview

Line review with the house, price architecture for the Polish market, first buy recommendation.

Showroom appointments 02rail-02.jpg
02

Showroom appointments

Buyers see the full collection with a merchandiser in the room. No linesheet-by-email guesswork.

Order and confirmation 03rail-03.jpg
03

Order & confirmation

Order capture, credit clearing, delivery windows confirmed against the retailer's own calendar.

Delivery and in-store 04rail-04.jpg
04

Delivery & in-store

Shop-in-shop, visual guidelines, staff briefing. The collection arrives ready to sell, not ready to sit.

Sell-through and reorder 05rail-05.jpg
05

Sell-through & reorder

Weekly numbers back to the house. What moved, what didn't, what the next buy should look like.

Next season 06rail-06.jpg
06

Next season

And then it starts again — with a better buy, because the numbers were honest.

A brand does not enter a market. It is carried in.
Fashionemotions — since 1993
Fashionemotions showroom Showroomshowroom-01.jpg
ShowroomBy appointment
Markets

Showroom & markets

Where the season is decided

Boutiques, premium chains and department stores across the country. We carry the houses we represent from first appointment to reorder, and we are accountable for the number at the end of the season.

Beyond Poland we act as a consulting partner for market entry — pricing, distribution model and the retail contacts that make a launch season worth doing.

Seasonal order days per house, plus individual appointments on request. Hechter Paris SS26 is open for booking now — write to us and we will confirm a slot.

Looking for a partner in Poland? We take on a small number of houses and give each one a real team. Send the collection, the price list and the ambition — we will tell you honestly whether the market is there.

Contact

Contact

Let's talk about the territory

Office

Introtex Services s.r.l.
Str. Vasile Alecsandri 3, Ap. 8
300078 Timișoara, Romania

Territory

Poland — exclusive representation.
Eastern Europe — consulting & market entry.

Enquiry

Reply within 2 working days